Startup Opportunity Map of Thailand


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Startup Opportunity Map of Thailand Door Mind Map: Startup Opportunity Map of Thailand

1. Legend

1.1. Inexistent

1.1.1. FAQ: - Absolutely zero local market awareness

1.2. Infancy

1.2.1. FAQ: - There are some solution available, but the addressable market does not know about it except for the super early adopters.

1.3. Semi-Mature

1.3.1. FAQ: - Some of the addressable market knows about the solution and uses it (<25% of the total market)

1.4. Mature

1.4.1. FAQ: - Most of the addressable market knows about the solution and uses it (75%+)

1.5. Saturated

1.5.1. FAQ: Almost everyone uses the solution, and it is a hotly contested industry with numerous competitors.

2. This map is an on-going project to identify the startup opportunities in every country in our world. We'd love to get your comments and suggestions to make this map even better! You can reach us at [email protected]

3. B2B

3.1. Accounting (Quickbooks)

3.1.1. ???

3.1.2. FAQ: Companies that offer accounting software package developed to focus on the measurement, processing and communication of financial information about economic entities. Accounting measures the results of an organization's economic activities and conveys this information to a variety of users including investors, creditors, management, and regulators.

3.2. Legal (Legal Zoom)

3.2.1. ???

3.2.2. FAQ: Here we focus on the online service that helped people create their own legal documents.

3.3. Outsourcing

3.3.1. Virtual Assistant (Fancy Hands) ???

3.3.2. Services (ODesk) ???

3.3.3. FAQ: outsourcing is the contracting out of a business process to a third-party

3.4. Office Rental (42Floors)

3.4.1. ???

3.4.2. FAQ: Companies that provide offices to customers, allowing customers to concentrate on their core business, and use their talents to best effect.

3.5. Customer Service(Zendesk)

3.5.1. ???

3.5.2. FAQ: Customer service outsourcing is a third party firm that provides service to customers before, during and after a purchase. They provide a series of activities designed to enhance the level of customer satisfaction.

3.6. CRM (Sales Force)

3.6.1. ???

3.6.2. FAQ: Customer relationship management (CRM) outsourcing is a model for managing a company’s interactions with current and future customers. It involves using technology to organize, automate, and synchronize sales, marketing and technical support.

3.7. Managed Hosting Service (Amazon Web Services)

3.7.1. ???

3.7.2. FAQ: Managed hosting service is a type of Internet hosting in which the client leases an entire server not shared with anyone else. This is more flexible than shared hosting, as organizations have full control over the server(s), including choice of operating system, hardware, etc.

3.8. Payroll (ADP)

3.8.1. ???

3.8.2. FAQ: Payroll outsourcing companies provides comprehensive payroll services, employee benefits administration and human capital management solutions for businesses of all sizes.

4. B2B2C

4.1. Recruitment (

4.1.1. Platform

4.1.2. FAQ: Recruitment companies refers to the process of attracting, screening, selecting, and onboarding a qualified person for a job. The stages of the recruitment process include: job analysis and developing some person specification; the sourcing of candidates by networking, advertising, and other search methods; matching candidates to job requirements and screening individuals using testing (skills or personality assessment); assessment of candidates' motivations and their fit with organizational requirements by interviewing and other assessment techniques. The recruitment process also includes the making and finalizing of job offers and the induction and onboarding of new employees.

4.2. Real Estate

4.2.1. P2P sharing (AirBnB) ???

4.2.2. Apartment Rental ( ???

4.2.3. DDproperty

4.2.4. HipFlat

4.2.5. FAQ: Here we focus on the companies that offer online resources for individuals looking for an apartment, or a house to buy, sell and rent.

4.3. Events

4.3.1. Ticketing (Eventbrite) ???

4.3.2. FAQ: Here we focus on the online ticketing service that allows event organizers to plan, set up ticket sales and promote events

4.4. Education

4.4.1. Administrative (Blackboard) ???

4.4.2. MOOC (Coursera) ???

4.4.3. Mobile (???) ???

4.4.4. Platform

4.4.5. FAQ: Here we focus on the educational technology company offering massive open online courses (MOOCs)

4.5. Payments

4.5.1. Merchant Processing (Stripe) ???

4.5.2. Mobile Payments (Google Wallet) ???

4.5.3. P2P payments (Pay Pal) ???

4.5.4. 2C2P

4.5.5. Digio

4.5.6. Merge pay

4.5.7. FAQ: This is an e-commerce business allowing payments and money transfers to be made through the Internet.

5. B2C

5.1. Others

5.1.1. Microwork (Task Rabbit) ???

5.1.2. FAQ: Here we focus on miscellaneous industries

5.2. Transportation

5.2.1. Carpool Service (Lyft) ???

5.2.2. Taxi (Uber) 1

5.2.3. youdrinkIdrive

5.2.4. FAQ: Here we focus on companies that provide cars transportation.

5.3. Dining

5.3.1. Reservation (Open Table) ???

5.3.2. Discovery (Yelp) ??? Local Discovery Pantip Zodio Sanook

5.3.3. Delivery (Food Panda) ???

5.3.4. Recipe (Epicurious) ???

5.3.5. Wongnai

5.3.6. RestaurantsOfBangkok

5.3.7. Tripadvisor

5.3.8. FAQ: Dining focuses on food related industries.

5.4. Dating

5.4.1. Serious Dating (EHarmony) ???

5.4.2. Casual Encounter (Tinder) ???

5.4.3. Niche (Grindr) ???

5.4.4. avalable

5.4.5. Noonswoon

5.4.6. FAQ: Companies that provide a form of courtship consisting of social activities done by two people with the aim of each assessing the other's suitability as a partner in an intimate relationship or as a spouse.

5.5. Gaming

5.5.1. Gambling (888) ???

5.5.2. Sandbox

5.5.3. Desktop (League of Legend) ???

5.5.4. FAQ: Here we focus on Companies that specialise in online gaming or gambling.

5.6. Search Engines (Google)

5.6.1. Baidu

5.6.2. Google

5.6.3. Yahoo



5.6.6. Bing

5.6.7. FAQ: A web search engine is a software system that is designed to search for information on the World Wide Web.

5.7. Automobile(

5.7.1. carzeek

5.7.2. ???

5.7.3. FAQ: Here we focus on companies that provide the marketplace for automobiles, for both buyers and sellers.

5.8. Finance

5.8.1. Remittance (Xoom) ???

5.8.2. Crowdfunding (Kickstarter) ???

5.8.3. Lending (Lenddo) ???

5.8.4. FAQ: Here we focus on companies that provide online financial services.

5.9. Travel

5.9.1. Plane Ticketing (Kayak) ???

5.9.2. airasia

5.9.3. Agoda

5.9.4. booking

5.9.5. Discovery (Trip Advisor) tripadvisor ???

5.9.6. Hotel Booking ( Hotelquickly ???

5.9.7. FAQ: Here we focus on online companies that offer services in the travelling industry such as plane ticket booking, hotel booking and local discovery.

5.10. E-commerce

5.10.1. Group Buying (Groupon) Dealfish Ensogo FAQ: Group buying offers products and services at significantly reduced prices on the condition that a minimum number of buyers would make the purchase. It is a website that features discounted gift certificates usable at local or national companies.

5.10.2. Listing (Craigslist) pantipmarket weloveshopping facebook ebay Dealfish FAQ: Listing is a classified advertisements website with sections devoted to jobs, housing, personals, for sale, items wanted, services, community, gigs, résumés, and discussion forums.

5.10.3. Private Sales (FAB) ??? FAQ: An e-commerce company for all price points and different markets. The business model focuses on daily design inspirations and sales.

5.10.4. Online Retail Zalora Lazada weloveshopping Alibaba Tarad ebay petloft venbi FAQ: Here we focus on electronic commerce companies that sell retail products online.

5.10.5. Super Store (Amazon) ??? FAQ: Here we focus on Electronic commerce company that sells diversified products online.

5.10.6. Auction (Ebay) ??? FAQ: An online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide.

5.10.7. Subscription Retail (Birch Box) ??? FAQ: Companies that help customers find their favourite products through a monthly subscription service.

5.10.8. Market Place (Etsy) ??? priceza FAQ: Companies that facilitate the buying and selling of handmade or vintage items, art and supplies online.

5.10.9. Specialty focused Household ( ??? Fashion (Zalora) ??? Groceries (Fresh Direct) ??? Home Furnitshing (One Kingslane) ??? FAQ: Electronic commerce company that sells specialised products online.

5.10.10. FAQ: eCommerce is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.

5.11. Social Media

5.11.1. Blogging (Tumblr) blogspot tumblr blogger wordpress

5.11.2. News (Reddit) Sanook Kapook Pantip

5.11.3. Social Discovery pinterest instagram facebook

5.11.4. Communication (Whatsapp) Wechat Line Whatsapp

5.11.5. Social Networks (Facebook) Linkedin facebook Twitter

5.11.6. FAQ: Social media companies provide interaction among people in which they create, share, and/or exchange information and ideas in virtual communities and networks. Furthermore, social media companies depend on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. They introduce substantial and pervasive changes to communication between organizations, communities, and individuals.

5.12. Rental

5.12.1. HipFlat

5.13. Jobs

5.13.1. JobsDB

5.13.2. Jobthai

5.13.3. Jobtopgun

5.14. community

5.14.1. pantip

5.14.2. Thaivisa

5.15. Music

5.15.1. Kapook

5.16. Ticketing

5.16.1. Thaiticketmajor

6. In Progress

7. World Startup Wiki is currently only focusing on internet-related startups at the moment. We will add sections for other types of startups (hardware, finance, health, etc.) when we have more volunteers. If you want to help us with any of these effort, please contact [email protected]

8. FAQ: The opportunity map gives a good picture of the opportunities in the internet related startups in a particular country. Each opportunity map illustrates industries that are saturated, mature and industries that are still inexistent and at its infancy.