IA

Initial IA for Premier Lawn Care MA Website

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IA by Mind Map: IA

1. Ideas

1.1. Pages

1.1.1. Lawn/Tree Service Outline

1.1.2. Services

1.1.2.1. Residential / Commercial Service Area's?

1.1.2.2. All Services on 1 page, have modal popup or something w/ details?

1.1.2.3. Image or Icon associaled w/ Each servcie

1.1.2.4. Have associated Projects/Case Studies/Galleries?

1.1.2.5. Associated Learn articles?

1.1.2.6. Have Tags?

1.1.3. FAQs

1.1.3.1. All FAQ's on 1 page in big list w/ 'top' links?

1.1.3.2. Same but w/ FAQ's in accordion?

1.1.4. Connect Page?

1.1.4.1. Page dedicated to showing Facebook & Twitter Feeds, News, Reviews & Testimonials? Similar to Eldorado Stone Trade Comm Page or BoomHealth News Page?

1.1.5. Seasonal Care Walkthrough Page

1.1.6. Programs page (Lawn/Tree Program?)

1.2. Blog Area

1.2.1. Have News, KB, FAQ's, Tips, Blog Posts, etc all in 1 area, just Categorized and Tagged?

1.2.2. Have Featured Articles that get more estate

1.2.3. What is lawn service?

1.2.4. How do I?

1.2.5. Common Problems and their fixes?

1.2.6. Tags like spring, fall, winter, etc.

1.2.7. Categories like cleanup, trees, maintenance, howto, etc.

1.2.8. # min Read like on Medium?

1.2.9. Like/Love/Recommend Post like Medium?

1.3. Learn

1.3.1. Instead of Resources area, have it be LEARN

1.4. Submit Review Page

1.4.1. Allow customers to submit a review for inclusion on the site. Not included in current scope.

1.5. Submit Testimonial Page

1.5.1. Allow customers to submit a testimonial for inclusion on the site. Not included in current scope.

1.6. Testimonials/Reviews

1.6.1. Same thing? Have a rating, etc. I don't think we need both

1.6.2. Does he have Reviews?

1.6.3. Have last testimonial blank w/ border like 'submit your testimonial

1.7. Universal TAGS system

1.7.1. Can tag Posts, Galleries, Case Studies, etc.

1.8. Service Area map?

2. Pages

2.1. Home

2.2. Why Premier

2.2.1. Why Premier Landing

2.2.1.1. History

2.2.1.2. Bio

2.2.2. We Are Experts

2.2.2.1. Company Clients Logo Grid

2.2.2.2. Products/Partners Logo Grid

2.2.3. Why use a Professional Serivce?

2.2.3.1. Company Clients Logo Grid

2.2.3.2. Products/Partners Logo Grid

2.2.4. Our Commitment

2.2.5. Testimonials Landing

2.2.6. Testimonials Submit Form

2.2.7. Testimonials Submit Thank You

2.2.8. FAQs Landing

2.3. Services

2.3.1. Services Landing

2.3.2. Lawn & Tree Care Program

2.3.2.1. Intro Block

2.3.2.2. Left/Right Image w/ Text Blocks

2.3.2.3. Slideshow

2.3.2.4. Testimonials Grid/List

2.3.2.4.1. View All Testimonials button

2.3.2.5. Related Projects/Galley Grid/List

2.3.2.5.1. View All Projects button

2.3.2.6. Related Learn Articles Grid/List

2.3.2.6.1. View All Learn button

2.3.2.7. Client Grid/List

2.3.3. Seasonal Walkthrough

2.3.4. Special Offers Landing

2.4. Our Work

2.4.1. Our Work Landing

2.4.2. Projects Landing

2.4.3. Project Detail

2.4.4. Galleries Landing

2.4.5. Gallery Detail

2.5. Learn

2.5.1. Learn Landing

2.5.2. Category Landing

2.5.3. Tag Landing

2.5.4. Article Post

2.6. Contact Us

2.6.1. Contact Us Multi-use Form

2.6.2. Thank You

3. Molecules

3.1. Contact Forms

3.1.1. Quote/Estimate Form

3.1.1.1. Name

3.1.1.2. Company

3.1.1.3. Address

3.1.1.4. City

3.1.1.5. State

3.1.1.6. Email

3.1.1.7. Phone

3.1.1.8. Approx Sq Footage of Lawn

3.1.1.9. How did you hear about us?

3.1.1.10. I am interested in the following Services?

3.1.1.11. Message

3.1.1.12. Best way to contact you

3.1.1.12.1. Email

3.1.1.12.2. Phone

3.1.1.13. Submit button

3.1.2. General Info Form

3.1.2.1. Name

3.1.2.2. Company

3.1.2.3. Address

3.1.2.4. Address 2

3.1.2.5. City

3.1.2.6. State

3.1.2.7. Email

3.1.2.8. Phone

3.1.2.9. How did you hear about us?

3.1.2.10. Message

3.1.2.11. Best way to contact you

3.1.2.11.1. Email

3.1.2.11.2. Phone

3.1.2.12. Submit button

3.1.3. Refer a Friend Form

3.1.3.1. Your Info

3.1.3.1.1. Name

3.1.3.1.2. Address

3.1.3.1.3. City

3.1.3.1.4. State

3.1.3.1.5. Email

3.1.3.1.6. Phone

3.1.3.2. Friend Info

3.1.3.2.1. Name

3.1.3.2.2. Address

3.1.3.2.3. City

3.1.3.2.4. State

3.1.3.2.5. Email

3.1.3.2.6. Phone

3.1.3.3. Message

3.1.3.4. Best way to contact Friend

3.1.3.4.1. Email

3.1.3.4.2. Phone

3.1.3.5. Submit button

3.2. Page Heading

3.2.1. Page Title

3.2.2. Page Intro (140 chars)

3.3. Intro Text

3.4. Body

3.5. Logo Grid

3.5.1. Products/Partners Logo Grid

3.5.1.1. Heading

3.5.1.2. Grid of logo's

3.5.2. Company Clients Logo Grid

3.5.2.1. Heading

3.5.2.2. Grid of logo's

3.6. Social Sharing

3.6.1. Twitter

3.6.2. Facebook

3.6.3. Pinterest

3.6.4. Google +

3.6.5. Linkedin

3.6.6. Email

3.7. Social Follow

3.7.1. Twitter Follow

3.7.2. Facebook Like

3.8. Lightbox/Masonry Gallery

3.8.1. Thumbnail

3.8.2. Full Image

3.8.3. Title

3.8.4. Description

3.8.5. Modal Popup

3.8.5.1. Next/Prev

3.8.5.2. Social Sharing

3.8.5.3. Close

3.9. Slideshow Gallery

3.10. Thumbnail Block

3.10.1. Thumbnail

3.10.2. Title

3.11. CTA's

3.11.1. Contact Us CTA

3.11.1.1. Title

3.11.1.2. Description

3.11.1.3. Button

3.11.2. Learn more about our Services? CTA

3.11.3. Special Offers? CTA

3.11.4. Checkout our Case Studies/Work?

3.11.5. Get a Quote CTA

3.11.6. Have BG image of grass/lawns in them?

3.11.7. Full bottom CTA?

3.11.7.1. Have 3/4 Column Grid like HUBSPOT

3.11.7.1.1. Get Started/Get a Quote

3.11.7.1.2. Schedule Service

3.11.7.1.3. Special Offers

3.11.7.1.4. Blog

3.11.7.1.5. Contact Us

3.12. Page Header Hero

3.12.1. Title

3.12.2. Photo

3.13. Testimonial

3.13.1. Name

3.13.2. City

3.13.3. State

3.13.4. Quote

3.13.5. Rating (if a review)

3.13.6. Title/Headline

3.13.7. Can be related to a project and service, etc? That way specific testimonials can show up on speciific projects and services?

3.14. FAQ

3.14.1. Question

3.14.2. Answer

3.14.3. To Top Link

3.15. Tag List

3.15.1. Title

3.15.2. Link

3.16. Category List

3.16.1. Title

3.16.2. Link

3.16.3. Can have associalted icon & color?

3.17. Gallery/Project Nav

3.17.1. Back button

3.17.2. Next/Prev buttons

3.17.2.1. Has Project/Gallery Title

3.18. Service

3.18.1. Icon/Photo

3.18.2. Title

3.18.3. Subtitle

3.18.4. Description

3.19. Special Offer

3.19.1. Icon/Photo

3.19.2. Title

3.19.3. Subtitle

3.19.4. Description

3.19.4.1. Pricing Information

3.19.5. Expires on?

3.19.6. Contact button

3.19.7. Relate to Service? So on the Services page if there is a special offer for that 'service' a btn/link will appear?

3.20. Learn Block

3.20.1. Title

3.20.2. Date

3.20.3. Intro

3.20.4. Body

3.20.5. Thumbnail

3.20.6. Read more button

3.20.7. Author Name

3.20.8. Author Photo

3.21. Author Block

3.21.1. Thumbnail

3.21.2. Name

3.21.3. Bio/Description

3.21.4. Social Links

3.21.4.1. Twitter

3.21.4.2. Facebook

3.22. Pagination

3.22.1. Next/Prev

3.22.2. First/Last

3.22.3. #'s

3.22.4. Page # of #

3.23. Overview Block

3.23.1. Icon/Photo

3.23.2. Title

3.23.3. Subtitle

3.23.4. Description

3.23.5. Learn more button

3.24. Internal Nav

3.25. Hero

3.25.1. Title

3.25.2. Subtitle

3.25.3. Description

3.25.4. Image

3.25.5. CTA

3.25.5.1. Possibly w/ Simple form for Quick Quote, etc.

4. Organisms

4.1. Header

4.1.1. Logo

4.1.2. Phone #

4.1.3. Email

4.1.4. Main Navigation

4.1.5. Social Links

4.1.6. CTA's (Quote and/or Schedule Service)

4.1.7. Special Offers?

4.1.8. Serving ...

4.2. Footer

4.2.1. Footer Navigation

4.2.2. Contact Information

4.2.3. Social Sharing

4.2.4. Copyright

4.2.5. Studio Chakra Credit

4.2.6. CTA's (Quote, Contact, Refer a Friend)

4.3. FAQ List

4.3.1. Multiple FAQs (Accordion?)

4.4. Thumbnail Grid

4.4.1. Multiple Thumbnail Blocks

4.5. Disqus Comments

4.6. Media Gallery

4.6.1. Slideshow Gallery

4.6.2. Lightbox/Masonry Gallery

4.7. Service List/Grid

4.7.1. Heading

4.7.2. Description

4.7.3. Service(s)

4.8. Service Area Map

4.8.1. Heading

4.8.2. Description

4.8.3. List of Area's they cover (City, State, etc)

4.8.4. Map Image

4.9. Learn List/Grid

4.9.1. Learn Block

4.9.1.1. Category List

4.9.1.2. Tag List

4.9.1.3. Social Sharing

4.10. Testimonial List/Grid

4.10.1. Testimonial(s)

4.11. Latest Learn Posts

4.11.1. Heading

4.11.2. Description

4.11.3. Learn Block(s)

4.12. Related Learn Posts

4.12.1. Heading

4.12.2. Description

4.12.3. Learn Block(s)

5. Kitchen Sink

5.1. Quote [M, PT]

5.2. Contact [M, PT]

5.3. Refer a Friend [M, PT]

5.4. Blog

5.4.1. Blog Listing

5.4.2. Blog Post

5.4.3. Comments

5.4.4. Social Sharing

5.4.5. Categories

5.4.6. Tags

5.5. Social Media Sharing (Content)

5.6. Social Media Links (Buttons)

5.7. Facebook Feed

5.8. Twitter Feed

5.9. Article

5.10. Ads

5.11. Testimonials [M, PT]

5.12. Reviews

5.12.1. Reviews List

5.12.2. Review Post

5.13. FAQs

5.13.1. FAQ List

5.13.2. FAQ Post

5.14. Slideshow

5.15. Gallery

5.15.1. Gallery List

5.15.2. Gallery Album

5.16. Projects

5.16.1. Project List

5.16.2. Project Post

5.16.2.1. Comments

5.16.2.2. Social Sharing

5.16.2.3. Categories

5.16.2.4. Tags

5.17. Homepage

5.18. About Us

5.19. Team

5.20. Google Map

5.21. Services

5.21.1. Services List

5.21.2. Services Post

5.22. Knowledge Base

5.22.1. KB List

5.22.2. KB Post

5.22.3. Categories

5.22.4. Tags

5.22.5. Comments

5.22.6. Ratings

5.22.7. Social Sharing

5.23. Graphics from Associations

5.24. Partners

5.25. News

5.25.1. News List

5.25.2. News Post

5.25.3. Categories

5.25.4. Tags

5.25.5. Comments

5.25.6. Social Sharing

5.26. Service Commitment

5.27. Special Offers

5.28. Schedule Service

6. Templates

6.1. Home

6.1.1. Hero

6.1.2. Services

6.1.3. Why Choose Premier?

6.1.4. Testimonials

6.1.5. Featured Work/Galleries

6.1.6. Special Offers

6.1.7. Learn Featured Posts, etc.

6.1.8. CTA

6.1.8.1. Like what you see? Contact Us

6.2. Article

6.2.1. Page Header Hero

6.2.2. Page Header

6.2.3. Intro Text

6.2.4. Body (Flexible Layouts/Blocks/Content)

6.2.5. CTA

6.2.5.1. Like what you see? Contact Us

6.2.5.2. Learn more about our Services?

6.2.5.3. Checkout our Case Studies/Work?

6.3. Why Premier Landing (Article)

6.3.1. Internal Nav

6.3.2. Page Header Hero

6.3.3. Page Header

6.3.4. Intro Text

6.3.5. Body

6.3.6. Overview Block > We Are Experts

6.3.7. Overview Block > Why use a Professional Service

6.3.8. Overview Block > Our Commitment

6.3.9. Testimonial List/Grid

6.3.10. Service List/Grid

6.3.11. Overview Block > FAQs

6.3.12. CTA

6.3.12.1. Like what you see? Contact Us

6.3.12.2. Learn more about our Services?

6.3.12.3. Checkout our Case Studies/Work?

6.3.13. Products/Partners Logo Grid

6.3.14. Company Clients Logo Grid

6.3.15. Service Area Map

6.4. Learn Landing

6.4.1. Page Header Hero

6.4.2. Page Header

6.4.3. Intro Text

6.4.4. Featured Learn List/Grid

6.4.5. Learn List/Grid

6.4.6. Pagination

6.4.7. Sidebar

6.4.7.1. RSS Link

6.4.7.2. Social Follow

6.4.7.3. Categories List

6.4.7.3.1. # of items in each Category

6.4.7.4. Tags List

6.4.7.4.1. # of items in each Tag

6.4.7.5. Special Offer

6.4.8. CTA

6.4.8.1. Like what you see? Contact Us

6.4.8.2. Learn more about our Services?

6.5. Learn Article

6.5.1. Learn Block

6.5.2. Category List

6.5.3. Tag List

6.5.4. Social Sharing

6.5.5. Author Block

6.5.6. Disqus Comments

6.5.7. Sidebar

6.5.7.1. RSS Link

6.5.7.2. Social Follow

6.5.7.3. Categories List

6.5.7.3.1. # of items in each Category

6.5.7.4. Tags List

6.5.7.4.1. # of items in each Tag

6.5.7.5. Special Offer

6.5.8. Related Learn Posts?

6.5.9. Latest Learn Posts?

6.5.10. CTA

6.5.10.1. Like what you see? Contact Us

6.5.10.2. Learn more about our Services?

6.5.11. Servies: Associal Learn Article w/ Service/Programs?

6.5.11.1. Could pull in Special offers at the bottom of the Article that relate?

6.5.11.2. List related Services in Article w/ anchor to service. Have Image/Icon of service, etc?

6.5.12. If Blog post can be tagged a service, as well as Projects, then I could pull in related PROJECTS into the post as well in order to direct the user to an example

6.5.13. Content Blocks

6.5.13.1. Full width image, caption under?

6.5.13.2. Gallery List/Grid

6.6. Category/Tag Landing

6.6.1. Same as Learn Landing

6.6.2. Page Header, Intro, etc is specific to Category/Tag

6.7. Services Landing

6.7.1. Internal Nav

6.7.2. Page Header Hero

6.7.3. Page Header

6.7.4. Intro Text

6.7.5. Service List/Grid

6.7.5.1. Link to Related Learn Posts?

6.7.5.2. Link to Related Work/Galleries?

6.7.6. Service Area Map

6.7.7. Overview Block > Lawn/Tree Care Program

6.7.8. Overview Block > Seasonal Walkthrough

6.7.9. Overview Block > Special Offers

6.7.10. CTA

6.7.10.1. Like what you see? Contact Us

6.7.10.2. Checkout our Case Studies/Work?

6.8. Special Offers

6.8.1. Internal Nav

6.8.2. Page Header Hero

6.8.3. Page Header

6.8.4. Intro Text

6.8.5. Special Offer(s)

6.8.6. Testimonials Grid/List

6.8.7. CTA

6.8.7.1. Like what you see? Contact Us

6.9. FAQs

6.9.1. Internal Nav

6.9.2. Page Header Hero

6.9.3. Page Header

6.9.4. Intro Text

6.9.5. FAQ List

6.9.6. CTA

6.9.6.1. Need more help? Contact Us

6.10. Testimonials

6.10.1. Internal Nav

6.10.2. Page Header Hero

6.10.3. Page Header

6.10.4. Intro Text

6.10.5. Testimonials List/Grid (Masonry?)

6.10.6. Client List/Grid

6.10.7. Submit Testimonial/Review button

6.10.8. CTA

6.10.8.1. Like what you see? Contact Us

6.10.8.2. Learn more about our Services?

6.11. Testimonial Submit Form

6.11.1. Internal Nav

6.11.2. Page Header Hero

6.11.3. Page Header

6.11.4. Intro Text

6.11.5. Form

6.11.5.1. Name

6.11.5.2. Location (City & State)

6.11.5.3. Phone

6.11.5.4. Email

6.11.5.5. Rating

6.11.5.6. Testimonial/Review

6.11.5.7. Submit button

6.11.6. Other Reviews in Sidebar for reference?

6.12. Our Work Landing

6.12.1. Page Header Hero

6.12.2. Page Header

6.12.3. Intro Text

6.12.4. Featured Project & Gallery Thumbnail Grid

6.12.5. Projects Thumbnail Grid

6.12.6. Gallery Thumbnail Grid

6.12.7. CTA

6.12.7.1. Like what you see? Contact Us

6.12.7.2. Learn more about our Services?

6.13. Projects/Case Studies Landing

6.13.1. Page Header Hero

6.13.2. Page Header

6.13.3. Intro Text

6.13.4. Featured Projects Thumbnail Grid

6.13.5. Projects Thumbnail Grid

6.13.6. CTA

6.13.6.1. Like what you see? Contact Us

6.13.6.2. Checkout our other Galleries?

6.13.7. Need to add a Filter at some point?

6.13.7.1. Year

6.13.7.2. Service

6.13.7.3. City

6.13.7.4. State

6.13.7.5. Tag

6.14. Project/Case Study Detail

6.14.1. Page Header Hero

6.14.2. Page Header

6.14.3. Intro Text

6.14.4. Body

6.14.5. Media Gallery

6.14.6. Project Details

6.14.6.1. Started

6.14.6.2. Completed

6.14.6.3. # hours?

6.14.6.4. Customer Name

6.14.6.5. Location

6.14.7. Related Service List/Grid

6.14.7.1. Assign each Project to Services

6.14.8. Testimonial

6.14.9. Social Sharing

6.14.10. Gallery/Project Nav

6.14.11. CTA

6.14.11.1. Like what you see? Contact Us

6.14.11.2. Learn more about our Services?

6.14.12. Disqus Comments

6.14.13. Tags List

6.14.14. Related Learn List/Grid

6.15. Galleries Landing

6.15.1. Page Header Hero

6.15.2. Page Header

6.15.3. Intro Text

6.15.4. Featured Galleries Thumbnail Grid

6.15.5. Galleries Thumbnail Grid

6.15.6. CTA

6.15.6.1. Like what you see? Contact Us

6.15.6.2. Checkout our Case Studies/Work?

6.15.7. Need to add a Filter at some point?

6.15.7.1. Year

6.15.7.2. Service

6.15.7.3. City

6.15.7.4. State

6.15.7.5. Tag

6.16. Gallery Detail

6.16.1. Page Header Hero

6.16.2. Page Header

6.16.3. Intro Text

6.16.4. Body

6.16.5. Media Gallery

6.16.6. Social Sharing

6.16.7. Gallery/Project Nav

6.16.8. CTA

6.16.8.1. Like what you see? Contact Us

6.16.8.2. Learn more about our Services?

6.16.9. Disqus Comments

6.16.10. Tags List

6.16.11. Related Learn List/Grid

6.17. Contact

6.17.1. Page Header Hero

6.17.2. Page Header

6.17.3. Intro Text

6.17.4. Body

6.17.5. Contact Form

6.17.6. Contact Info

6.17.6.1. Name

6.17.6.2. Address

6.17.6.3. Hours

6.17.6.4. Phone

6.17.6.5. Fax

6.17.6.6. Email

6.17.7. Mike's Photo and Quote?

6.17.8. Social Sharing

6.17.9. Map w/ Location marker?

6.18. Thank you / message

6.18.1. Title

6.18.2. Message

7. Beyond Scope

7.1. Newsletter Signup Form

7.2. Angie's List / Other Integration

7.3. Forum

7.4. User Profile / Account Managment