Application for "Demand Generation Specialist" position

Dear Team,my name is Quyen Lam and I am happy to share my Mindmap - application for the "Demand Generation Specialist" position at MeisterLabs.Please let me know if you would like a copy of my Resume. Thanks a lot and I am looking forward to hearing from you!Best,Quyen Lam

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Application for "Demand Generation Specialist" position by Mind Map: Application for "Demand Generation Specialist" position

1. Experiences

1.1. JoinMyTrip (Hamburg) - October 19 to Jan 20

1.1.1. Contacted 20 users/day using cold- & warm-calling technique. Results: 10% of leads converted to users.

1.1.2. Researched two new different channels to find sales leads. Results: users increased by 30%.

1.1.3. Reached out 20-30 influencers/day/ Germany (the Netherlands/ UK) market for collaboration. Closed deal ratio: 25%.

1.1.4. Influencer Marketing: Planned the campaigns (Shoutout, Giveaway), followed up with activities. Results: increased influencer partners by 36% (in German market), new partnerships (in the Netherlands, UK, Italy & Spain) from 0 to 26.

1.1.5. Influencer Marketing: Planned the campaigns (Shoutout, Giveaway), followed up with activities. Results: increased influencer partners by 36% (in German market), new partnerships (in the Netherlands, UK, Italy & Spain) from 0 to 26.

1.1.6. Social Media Marketing: Strategically planned the content on social media platforms to align with the brand identity, core values, user persona. (Instagram engagement rate increased from 0.58% (October) to 2.07% (January)).

1.1.7. Google Ads: Used Google Ads (Keyword Planner, Keyword Trends, Google Analytics, SEM Rush) to see & monitor the keyword usage; traffic; competitor benchmarking; landing pages; ad campaigns.

1.2. Sales Trainee

1.2.1. Worked independently or worked in a team in recommending actions, scheduling and planning weekly and monthly events (e.g. Fresh Day Klagenfurt 2018), followed up the activities and tracked results.

1.2.1.1. Results: Scheduling and planning with 2 events per week.

1.2.2. Planed and host events/workshops about the products to new customers.

1.2.2.1. Results: Self-planning with 2 events per week. Each event had 7-8 people. Participated in conference calls, sales training, webinar weekly.

1.2.3. Promoted the products and company through small communities (Vietnamese, Chinese) in Klagenfurt, Austria. Quantify leads and cold-calling with potential customers.

1.2.3.1. Results: 5% leads converted to customers.

1.3. Market Research Intern

1.3.1. Analyzed and selected important information of competitors in the humanitarian aid industry in correspondence of workflow, operations, purchasing, and payment.

1.3.1.1. Database of 200 suppliers, including NGOs.

1.3.2. Selected potential investors from workshops and seminars, to conduct interviews for fundings and prepared information in the investment portfolios.

1.3.2.1. Markets of focus: Kenya, the Philippines

1.3.3. Supported the CEO and SOS International Village team for partnerships and coordinations, in correspondence of focused relief items, emergency prepared purchase list.

1.3.3.1. Prepared templates for organizing, filtering existing and potential clients.

1.3.3.2. Assisted CEO in organizing, formatting, typing, proofreading and editing briefings, reports and presentations.

2. Long-term objectives

2.1. Business Development Specialist

2.1.1. Exprience in Sales, Business Operations, Strategies & Growth Revenue

2.2. Growth Strategy Manager

2.2.1. Business Expansion, Merge & Acquisitions opportunities

3. Skills

3.1. Communicative

3.2. Collaborative

3.3. Confident

3.4. Consistent

3.5. Process-oriented

3.6. Critical Thinking

3.7. Outgoing

3.8. Self-starter

3.9. Strategic

3.10. Result-driven

4. Hobbies

4.1. Running

4.2. Hiking

4.3. Learning new things (techy, products, new apps)

4.4. Netflix (sure!)

4.5. Good movies

4.6. Hang out on weekends

5. A perfect working space

5.1. Start-up environment

5.2. Fun, energetic & collaborative team players

5.3. Dynamic culture

5.4. Flat hierarchy & support from leaders

5.5. Transparent

5.6. OKR-oriented

6. Languages

6.1. English: fluently 100%

6.2. German: fluent 70-80%

6.3. Vietnamese: mother tongue 1000%

6.4. Chinese & French: basic